Rihanna's 'Fenty Beauty': A Leadership Case For Customer Inclusivity

Not only can making efforts to serve diverse customers attract the communities in question; it can also increase a company’s appeal to a broader base of conscious consumers.

LET'S TALK, INCLUSIVITY & THE BEAUTY WORLD

Breaking Barriers: Fenty Beauty's Marketing Strategy Case Study

How Does Rihanna Promote Fenty Beauty—and Some Hot Tips for Your Brand - Jumpstart Magazine

Fenty Beauty's Inclusive Revolution: Rihanna's $582M Impact - Bigblue Blog

Innovative Beauty Marketing Campaigns

Fenty Beauty: A Star-Power Marketing Case Study

Rihanna Is First Woman to Create an Original LVMH Fashion Brand - Bloomberg

Rihanna And LVMH Team Up For A Game-Changing Collaboration - Unity Marketing

Rihanna resigns as CEO of lingerie brand Savage X Fenty